04 March, 2011

(hed) p.e. : Truth Rising – new video

         

California's (HED) P.E. have released new video for ‘Truth Rising’, title-track from group's latest record released in 2010 via Suburban Noize Records. When asked by Noisecreep's Carlos Ramirez if he getting a bit tired of making videos, vocalist Jared Gomes replied: “Well, since this video is animation, I didn’t have to show up, so this one was quite enjoyable.” The video was directed by Joey Nugent. “I always think of how lucky I am to even be involved in making a video, so I stay positive for sure," Jared Gomes continued. “Doing a video is exciting, because it means someone is actually interested in what I have to say. Being in the business for over 10 years, it feels good to know I am still relevant.”

(HED) P.E. (the “p.e.” stands for “Planet Earth”) was founded in 1994 by frontman Jahred Gomes (also known as M.C.U.D. or MC Underdog, aka Jerred Shaine) with the intention to fuse the region’s long-standing punk rock heritage with G-funk-inflected hip-hop - a sound he labeled “G-punk”. To date, they have released eight studio albums, one live album and two compilations.

‘Truth Rising’ debuted at number 98 on the Billboard 200 Albums Chart and also peaked at number 13 on the USA's Top Independent Albums Charts. Lyrically, the album continues band's political message (9/11 conspiracy theories and governmental mind control theories) and discusses religion and sex ( “ ‘Murder’ is a highly offensive Dirty South sex song that is impossible to take seriously,” - Jason Lymangrover, AllMusic): “The lyrics are another attempt to inspire the listener to self-empowerment. I am getting tired of so-called ‘truthers’ acting like the big, bad government is coming to get us. I want to remind people that we are the government. The most powerful thing in the world is the human spirit,” explained the singer.

(HED) P.E. features: Jared Gomes on vocals, Jaxon Benge on guitar, Mawk on bass, DJ Product © 1969 – on turntables and Trauma on drums.

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